The Doux
by Maya Smith & Brian Smith
USA
Maya Smith, a trained cosmetologist, and her husband Brian built The Doux around 90s hip-hop aesthetics and se…
Golde
by Trinity Mouzon Wofford
Hudson Valley, NY
Superfood wellness and beauty brand born out of a Brooklyn apartment. Golde makes turmeric-powered face masks,…
Hanahana Beauty
by Abena Boamah-Acheampong
USA
Ethically sourced shea body butter traced directly to a female cooperative in Tamale, Ghana. Founder Abena Boa…
The Honey Pot Company
by Beatrice Dixon
USA
Melanin Haircare
by Whitney White
USA
54 Thrones
by Christina Funke Tegbe
USA
African-inspired beauty built on ingredients sourced across the continent. The African Beauty Butter earned an…
Bomba Curls
by Lulu Cordero
USA
Bask and Lather Co.
by Shaina Rainford
USA
Nurse practitioner Shaina Rainford turned her own hair-growth formulas into one of Amazon's top Black-owned ha…
Camille Rose
by Janell Stephens
USA
Chéribé
by Salwa Petersen
USA
Born and raised in Chad, Salwa Petersen grew up learning the Chébé hair ritual -- a centuries-old tradition of…
Kaleidoscope
by Jesseca Dupart
USA
New Orleans-born Jesseca Dupart launched Kaleidoscope from her salon business and grew it into one of the larg…
Kreyol Essence
by Yve-Car Momperousse & Stephane Jean-Baptiste
USA
Haitian Black Castor Oil for hair, skin, and body, sourced directly from farmers in Haiti. A Shark Tank alum c…
LUV SCRUB
by Caroline Owusu-Ansah
USA
The West African mesh body exfoliator, rooted in founder Caroline Owusu-Ansah's Ghanaian bathing tradition. On…
Oyin Handmade
by Jamyla Bennu
USA
Sienna Naturals
by Hannah Diop & Issa Rae
USA
Urban Hydration
by Psyche Terry & Vontoba Terry
USA
Psyche and Vontoba Terry founded Urban Hydration to create affordable, clean beauty for dry skin and hair. A p…
Inahsi Naturals
by Rhonda Marshall
Chemist Rhonda Marshall built Inahsi as a science-backed, plant-based curly haircare line focused on repair, h…
Alaffia
by Olowo-n'djo Tchala
USA
Founded by Olowo-n'djo Tchala -- born and raised in Togo -- and Prairie Rose Hyde, Alaffia is built on fair tr…
Alikay Naturals
by Rochelle Graham-Campbell
USA
Rochelle Graham-Campbell started blending hair products in her college dorm; the Essential 17 Hair Growth Oil …
Donna's Recipe
by Tabitha Brown
USA
Vegan hair care line from actress and social media star Tabitha Brown -- named for her late mother. Donna's Re…
Dr Locs
by Chimere Faulk
USA
Atlanta loctician Chimere Faulk formulated vegan, buildup-free care specifically for locs. The water-based Jin…
Eden BodyWorks
by Jasmine Lawrence
USA
4C Only
by Tim & Kim Lewis
USA
The first brand formulated exclusively for type 4C hair. Husband-and-wife founders Tim and Kim Lewis developed…
Kinky-Curly
by Shelley Davis
USA
Made For Locs
by Shonda Brown
USA
Black and woman-owned lifestyle brand built entirely around loc care -- the first of its kind to gain widespre…
NaturAll Club
by Muhga Eltigani
USA
OBIA Naturals
by Obia Ewah
USA
Vegan, pH-balanced hair care founded by Nigerian-American former pre-med chemist Obia Ewah. The Curl Enhancing…
Pholk Beauty
by Niambi Cacchioli
USA
Soul food for the skin: vegan skincare inspired by African diaspora folk remedies. Niambi Cacchioli's Glow Rep…
Shea Moisture
by Richelieu Dennis
USA
SprinJene Natural
by Dr. Sayed Ibrahim
USA
Dr. Sayed Ibrahim, a Howard University PhD in organic chemistry and former Fortune 500 oral care executive, la…
TGIN
by Chris-Tia Donaldson
USA
Thank God It's Natural -- TGIN launched with a honey miracle hair mask and built a full line of deep condition…
Up North Naturals
by Lisa Keizer
Canada
The first Canadian Black-owned hair care line to enter a major US retailer. Lisa Keizer built Up North Natural…
Young King Hair Care
by Stefan Miller & Cora Miller
USA
Premium natural hair care formulated specifically for boys and young men of color. Stefan and Cora Miller buil…
Carol's Daughter
by Lisa Price
USA
CurlyKids
by Sandy Williams
USA
Black-owned, family-operated hair care brand built specifically for children with mixed-texture and curly hair…
Curls
by Mahisha Dellinger
USA
Pardon My Fro
by Dana Bly
USA
What started as a self-taught graphic design business celebrating natural hair became a full hair care line. D…
Play Pits
by Jason Osei-Bonsu
USA
Natural, aluminum-free deodorant originally formulated for active kids and now loved by adults. Jason Osei-Bon…
Rucker Roots
by Ellen Rucker Carter & Ione Rucker Jamison
USA
Sisters Ellen Rucker Carter and Ione Rucker Jamison built a vegetable-root-based natural hair care line inspir…
Taliah Waajid
by Taliah Waajid
USA
Uncle Funky's Daughter
by Rudy Origenes
USA
Houston-born brand built on curl enhancers, leave-in conditioners, and styling creams that deliver moisture an…
Jane Carter Solution
by Jane Carter
USA
Miss Jessie's
by Miko Branch & Titi Branch
USA
Founded by sisters Miko and Titi Branch, Miss Jessie's pioneered curl-defining products at a time when the nat…
Mixed Chicks
by Wendi Levy & Kim Etheredge
USA
Built to serve mixed-texture and multi-curl hair types that traditional hair care consistently ignored. Wendi …
ORS Olive Oil
by Gary E. Gardner
USA
SheaMoisture Kids
by Richelieu Dennis
USA