Fenty Beauty
by Rihanna
USA
40 shades at launch changed inclusive beauty forever.
Danessa Myricks Beauty
by Danessa Myricks
USA
Built by a self-taught makeup artist who learned to do unconventional things with products and taught other ar…
Fenty Skin
by Rihanna
USA
EADEM
by Marie Kouadio Amouzame & Alice Lin Glover
USA
Skincare formulated for melanin-rich skin, co-founded by Marie Kouadio Amouzame and Alice Lin Glover. The Milk…
Hyper Skin
by Desiree Verdejo
USA
Juvia's Place
by Chichi Eburu
Jersey City, NJ
LYS Beauty
by Tisha Thompson
USA
The first Black-owned brand in Clean at Sephora. Tisha Thompson's complexion-first line is anchored by the Tri…
Pound Cake
by Camille Bell & Johnny Velazquez
USA
Philadelphia lip brand built on a simple truth: one red lipstick doesn't flatter every skin tone. The Cake Bat…
Keys Soulcare
by Alicia Keys
USA
Developed with dermatologist Dr. Renee Snyder, Keys Soulcare is a holistic skincare line rooted in self-care r…
Laws of Nature Cosmetics
by Jasmine Rose
USA
Vegan, cruelty-free complexion essentials handcrafted for melanin-rich skin. The Complexion Stick is the hero:…
Mented Cosmetics
by KJ Miller & Amanda Johnson
New York, NY
People of Color Beauty
by Jacqueline Carrington
USA
Non-toxic, vegan, and cruelty-free nail polish designed specifically to complement brown skin tones. Jacquelin…
Range Beauty
by Alicia Scott
USA
The Lip Bar
by Melissa Butler
Detroit, MI
Topicals
by Olamide Olowe & Claudia Teng
Santa Monica, CA
UOMA Beauty
by Sharon Chuter
USA
LUNA MAGIC
by Mabel Frias & Shaira Frias
USA
Dominican-American sisters Mabel and Shaira Frias built LUNA MAGIC to bring Afro-Latina representation into th…
AMBI
by Black-co-owned
USA
One of the most iconic skincare lines created for melanin-rich skin -- AMBI has spent over 30 years developing…
Vera Moore Cosmetics
by Vera Moore
USA
Relevant: Your Skin Seen
by Nyakio Grieco
USA